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12 Sports Consulting · Recruiting Advisory

Recruiting services sell exposure.
We open doors.

Most recruiting services market your athlete to college coaches en masse. We use direct relationships to put your athlete on the right radars.

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Navigate. Compete. Commit.
Rudy Carpenter
Former ASU Starting QB · NFL
799 Completions · ASU All-Time No. 1
100+
Active college coach relationships
Gary Knudson
Former ASU Starting TE
32 Years · CEO, AdSport
The Problem

Your athlete gets one shot at this. The people guiding it barely recognize the landscape anymore.

NIL changed the offer. The portal changed the roster. The House settlement is rewriting the math. Thirty state laws are arguing with each other while your kid's window opens. None of this was true four years ago. All of it is true now.

Families are being asked to make the most consequential decision in their athlete's life inside a system that nobody fully understands. The cost of the wrong call shows up at signing day. Not before.

The stakes are real. The complexity is new. The old way of figuring it out no longer works.

The Solution

A process built around one athlete. Not a database of them.

Doors are what relationships open. Every athlete in the program gets a strategy built around their game, their grades, their character, and their fit. Built once. Executed for as long as it takes.

Navigate

Know the terrain

Quarterly strategy meetings. Evaluation. Profile build. Proactive coach outreach. From the first call to the final signature.

Compete

Get seen by the right eyes

Football, academic, and character resumes. A pro-day style evaluation video. Rudy's personal evaluation, delivered to coaches who already know his name.

Commit

Decide once

Visit advisory, offer evaluation, signing-day judgment. The engagement ends when your athlete signs the right Letter of Intent.

Why Families Choose Us

Trusted by families who already knew better.

Watch All Stories →

Brodie Vehrs · QB · Class of 2026 · Committed to Oklahoma State

The Vehrs Family · Basha

Bryce Devlin · S · Class of 2027 · Committed to Air Force

The Devlin Family · ALA Queen Creek

Talan Scott · TE · Class of 2027 · Committed to Oklahoma State

The Scott Family · ALA Queen Creek

Latest from the firm

Reading worth the click.

All Insights →
A worn college football helmet resting on a wooden folding chair in a dim facility corridor, single warm amber light
Sep 26, 2026Recruiting Strategy

What a preferred walk-on offer actually means this fall

Programs extend preferred walk-on offers when scholarship slots are filled but interest is genuine. For families in fall recruiting, the distinction matters.

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A parent and athlete walking from behind toward a university athletic facility entrance on an autumn afternoon
Sep 25, 2026Recruiting Strategy

How NIL contracts are being used to fund unofficial visits

Programs are using high school NIL contracts to fund unofficial visits. For families receiving a funded visit offer, here is what to ask.

Read article →
A parent and athlete seen from behind walking toward a large brick university building, warm amber light on the facade, cool blue sky above.
Sep 24, 2026Recruiting Strategy

How fall official visits became financial negotiations

Programs are integrating compensation talks into official visits and hosting fewer of them. What 2027 families should understand before their next campus visit.

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The Next Step

The right people in the right rooms. That's the work.

A 15-minute call with Rudy is how you find out whether your family wants us doing it.

Schedule a ConsultationUp NextRecruiting Advisory